| City: | Lincoln, Nebraska |
| Names to Avoid: | Nebraska Book Co |
| County: | Lancaster County |
| Timezone: | Central (GMT -06:00) |
| Local Time: | 8:51:12 AM |
| Population: | No Population Data |
| Area Codes: | 402 / 531 |
| Classification: | Unique [Company/Government] |
| Coordinates: | 40.7800, -96.6900 |
| Quick Link: |
Nebraska Book Company, founded in 1915 near the University of Nebraska campus by E.H. "Red" Long, operated under dedicated ZIP code 68544 in Lancaster County. The USPS assigned this unique designation in January 2012 to handle the substantial mail volume generated by one of America's largest college textbook distributors. At its peak, the company sold over six million books annually and operated more than 200 bookstores on or adjacent to college campuses nationwide. Nebraska Book Company pioneered the used textbook market after World War II, buying books back from students and reselling them to meet demand created by returning veterans.
Located near Downtown Lincoln, about 50 miles southwest of Omaha, the company maintained its headquarters in the city where it began over a century ago. Nebraska Book Company ceased operations in February 2023 after facing years of competition from online retailers. The ZIP code remains in the USPS database, though no delivery or business activity is currently recorded. Mail addressed to Lincoln, NE 68544 should be verified before sending, as the original business no longer operates at this location.
ZIP Code 68544 is assigned to a single organization or institution. Detailed business demographics are not published for unique ZIP Codes.
| # Residential Mailboxes: | 0Source: USPS |
| # Business Mailboxes: | 0Source: USPS |
| Total Delivery Receptacles: | 0Source: USPS |
| Single Family Delivery Units: | 0Source: USPS |
| Multi Family Delivery Units: | 0Source: USPS |
| # of Businesses: | 0Source: CBP |
| 1st Quarter Payroll: | $0Source: CBP |
| Annual Payroll: | $0Source: CBP |
| # of Employees: | 0Source: CBP |
ZIP Code 68544 is located in Lancaster County, Nebraska, within the Lincoln, NE Metropolitan Statistical Area (CBSA 30700). This Metro area has a population of 302,157 people, about 0.00% of whom live in ZIP Code 68544. It covers 0 sq mi of land and a water area of 0 sq mi.
| CBSA Name: | Lincoln, NESource: Census |
| CBSA Number: | 30700Source: Census |
| CBSA Type: | MetroSource: Census |
| CBSA Division: | --Source: Census |
| CBSA Population: | 302,157Source: Census |
| MSA: | Lincoln, NE MSASource: Census |
| Land Area: | --Source: Census |
| Water Area: | --Source: Census |
| Congressional District: | No DistrictsSource: USPS |
| Congressional Land Area: | sq miSource: Census |
| PMSA: | --Source: Census |
| Intro Date: | 2012-01Source: ZIP-Codes.com |
| Place FIPS Code: | 3128000Source: Census |
| Place Name: | Lincoln city; NebraskaSource: Census |
We could not locate which school district 68544 belongs to, but we will update this once new district data is released. There are no public schools nor private schools with a mailing address in this ZIP Code. Listing Nearby schools instead. It also has 6 colleges, universities or post secondary education institutions nearby which would be a short commute to.
Our sources include trusted federal and licensed data from the United States Postal Service, U.S. Census Bureau, U.S. Geological Survey, Centers for Medicare & Medicaid Services, and the National Center for Education Statistics, along with proprietary datasets created by ZIP-Codes.com. Data last updated on February 1, 2026.