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Population & Demographics

ZIP Code 49548 has 34,741 residents and 12,873 households (average 2.67 persons per household). The median age is 33.9 years, younger than the state (40.1) and younger than the nation (38.8). The gender split is 49.3% male and 50.7% female, which is about the same as the national male share (49.1%), making this a female-majority area. Largest groups are White (57.5%, much lower than the state average of 73.9%) and Hispanic or Latino (20.7%); Hispanic or Latino residents make up 20.7%, which is much higher than the state average (5.6%).

Explore More:Population Over Time By Age & Gender By Race By Gender Nativity & Citizenship

Source: U.S. Census 2020 Demographics & Housing Characteristics (DHC) and U.S. Census 2011-2023 American Community Survey (ACS) 5-Year Estimates.

2020 Population:	34,741Source: Census DHC
2023 ACS Population Estimate:	35,119Source: Census ACS
2025 ZC Population Estimate:	35,759Source: ZIP-Codes.com
Population Density:	3,229.6 people per sq mile
Average Income:	$62,218Source: Census ACS

Households:	12,873Source: Census DHC
Average House Value:	$149,500Source: Census ACS
Persons Per Household:	2.67Source: Census DHC
Average Family Size:	3.34Source: Census ACS

Population Over Time (with 2010 & 2020 Census Benchmarks)

Line chart of ZIP 49548 population estimates from 2011-2023, with markers for the 2010 and 2020 Decennial Census counts to show growth or decline over time. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Group	2010	2011	2102	2013	2014	2015	2016	2017	2018	2019	2020	2021	2022	2023
Census ACS Population Estimate	--	30,448	30,155	29,775	30,052	30,234	31,938	32,694	33,303	33,613	33,608	35,017	34,615	35,119
Decennial Census	30,524	--	--	--	--	--	--	--	--	--	34,741	--	--	--

Source: U.S. Census 2011-2023 American Community Survey 5-Year Estimates. DP05. DEMOGRAPHIC AND HOUSING ESTIMATES

Population by Age & Gender (Total, Male, Female)

Median Age: 33.9

Male Median Age: 32.9

Female Median Age: 34.7

Line chart for ZIP 49548 showing total, male, and female population by age group. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Group	< 5	5-9	10-14	15-19	20-24	25-29	30-34	35-39	40-44	45-49	50-54	55-59	60-64	65-69	70-74	75-79	80-84	85+
Male	1,339	1,312	1,228	1,167	1,162	1,486	1,406	1,132	1,041	959	1,025	1,090	964	761	462	304	161	113
Female	1,223	1,208	1,282	1,094	1,112	1,530	1,444	1,128	1,091	1,060	1,077	1,122	1,085	791	581	353	247	201
Total	2,562	2,520	2,510	2,261	2,274	3,016	2,850	2,260	2,132	2,019	2,102	2,212	2,049	1,552	1,043	657	408	314

Source: U.S. Census Bureau (2020) Demographics & Housing Characteristics (DHC)

Pie Chart & Table Comparison Chart

Population by Race

Pie chart of the racial and ethnic makeup of ZIP 49548. Table below includes counts and percentages. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

White:	19,972	52.09%
Black:	4,738	12.36%
Hispanic:*	7,205	18.79%
Asian:	2,184	5.70%
American Indian:	380	0.99%
Hawaiian:	31	0.08%
Other:	3,829	9.99%
Total:	38,339	100%

Source: U.S. Census Bureau (2020) Demographics & Housing Characteristics (DHC)

* NOTE: Hispanic or Latino is an ethnicity, not a race. This means individuals who identify as Hispanic will also be included in one of the race categories (such as White or Black). As a result, the totals shown here may exceed 100% when Hispanic is displayed alongside racial groups.

Pie Chart & Table Comparison Chart

Gender Breakdown

Simple chart showing male vs female share of the population in ZIP Code 49548. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Gender	Count	%	Median Age
Males:	17,112	49.26%	32.9 years
Females:	17,629	50.74%	34.7 years
Total:	34,741	100%	33.9 years

Source: U.S. Census Bureau (2020) Demographics & Housing Characteristics (DHC)

Nativity & Citizenship

Pie chart showing nativity in ZIP 49548. Categories include native residents (born in the United States, Puerto Rico, U.S. Island Areas, or abroad to American parents) and foreign-born residents. A table below lists counts and percentages. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Native, born in the United States:	29,891	85.11%
Native, born in PR, Island Areas, or abroad:	513	1.46%
Foreign born, naturalized U.S. citizen:	1,782	5.07%
Foreign born, not a U.S. citizen:	2,933	13.43%
Total Population:	35,119	100%
Total Native Population:	30,404	86.57%
Total Foreign-born Population:	4,715	13.43%

Source: U.S. Census 2019-2023 American Community Survey 5-Year Estimates. Table DP02. SELECTED SOCIAL CHARACTERISTICS

Note: Nativity and Citizenship derived from American Community Survey (ACS) 5-year estimates. Total Population listed here will not match official ZIP Code population totals, which are based on the Decennial Census.

Income & Employment

In 2023, the Median household income is $62,218, which is much lower than the national median ($78,538), is up $21,006 (51.0%) since 2011 and above its 2019 pre-pandemic level by $11,431. Family households earn a median of $70,775 versus $46,415 for nonfamily households (a difference of $24,360). By gender, male median income is $47,332 and female is $39,917, which is well under the national female median ($53,445), with a current gap of $7,415 that has narrowed from 2011 to 2023. The labor-force participation rate is 72.2%, which is markedly above the state rate (61.4%). The unemployment rate is 5.3%, which is narrowly below the state rate (5.8%). The largest occupation group is Production (28.4%).

Explore More:Income Over Time Household Income Employment Status By Occupation

Source: U.S. Census 2011-2023 American Community Survey 5-Year Estimates. Using data from Tables DP02, DP03, DP04 and DP05.

Median Income Over Time (Household, Family, Nonfamily, Male, Female)

Line chart showing median income in ZIP 49548 from 2011-2023 for five series: household, family, nonfamily, male, and female. The table below lists the yearly values. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Income Type	2011	2012	2013	2014	2015	2016	2017	2018	2019	2020	2021	2022	2023
Median Household Income	$41,212	$39,926	$39,210	$39,136	$40,895	$43,343	$45,534	$48,314	$50,787	$50,763	$54,319	$58,593	$62,218
Median Family Income	$45,694	$45,743	$45,682	$46,201	$46,751	$47,494	$48,536	$51,557	$54,101	$53,340	$57,614	$64,444	$70,775
Median NonFamily Income	$27,413	$26,816	$27,420	$27,694	$30,577	$32,633	$32,915	$33,812	$36,275	$36,409	$36,052	$43,644	$46,415
Median Male Income	$38,320	$37,124	$36,730	$35,587	$36,149	$36,830	$39,319	$38,731	$40,057	$40,568	$42,464	$44,747	$47,332
Median Female Income	$29,151	$29,869	$28,846	$28,688	$28,831	$29,833	$30,085	$32,198	$32,194	$33,062	$33,813	$38,215	$39,917

Source: U.S. Census 2011-2023 American Community Survey 5-Year Estimates. DP03. SELECTED ECONOMIC CHARACTERISTICS

Average Household Income

Bar chart showing average household income comparing ZIP 49548, city of Grand Rapids, Kent County, state of Michigan, and United States national values. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Source: U.S. Census 2019-2023 American Community Survey 5-Year Estimates. Table DP03. SELECTED ECONOMIC CHARACTERISTICS

Pie Chart & Table Comparison Chart

Employment Status

Pie chart of employment status for ZIP 49548, showing the shares who are employed, unemployed, and not in the labor force. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Employed:	18,301	68.38%
Unemployed:	1,025	3.83%
Not In Labor Force:	7,436	27.79%
Total:	26,762	100%

Source: U.S. Census 2019-2023 American Community Survey 5-Year Estimates. Table DP03. SELECTED ECONOMIC CHARACTERISTICS

Employment by Occupation (Civilian Employed Population, 16 and Over)

Donut Chart showing the distribution of employed civilians aged 16 and over by occupation category: management, service, sales and office, natural resources and construction, and production and transportation. A table with the same data and percentages is provided as well.Load Chart Manually (if needed)

Management, business, science, and arts:	3,931	21.48%
Service:	3,068	16.76%
Sales and Office:	4,657	25.45%
Natural resources, construction, and maintenance:	1,441	7.87%
Production, transportation, and material moving:	5,204	28.44%
Total Civilian Employed Population:	18,301	100%

Source: U.S. Census 2019-2023 American Community Survey 5-Year Estimates. Table DP03. SELECTED ECONOMIC CHARACTERISTICS.

Housing & Affordability

In 2023, the median home value is $149,500, which is far less than the national median ($303,400), is up $53,200 (55.24%) since 2011 and above its 2019 pre-pandemic level by $49,700. The median gross rent is $1,129, which is considerably lower than the national median ($1,348), is up $404 (55.72%) since 2011 and above its 2019 pre-pandemic level by $258. Of occupied housing, owners make up 73.28% (55.39% with a mortgage, 44.61% free-and-clear) and renters 26.72% - making this ZIP Code more home ownership than the state and under national rental averages. The vacancy rate is 4.47%, which is considerably lower than the state rate (12.16%).

Explore More:Compare Home Value Home Value Over Time Rent & Over Time Housing Occupancy

Source: U.S. Census 2011-2023 American Community Survey 5-Year Estimates. Using data from Table DP03, SELECTED ECONOMIC CHARACTERISTICS.

Median Home Value (Comparison)

Bar chart showing the median home value for ZIP 49548, compared with Grand Rapids, Kent County, state of Michigan, and the U.S. National Average. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Source: U.S. Census 2019-2023 American Community Survey 5-Year Estimates. Table DP04. SELECTED HOUSING CHARACTERISTICS

Median Home Value Over Time

Line chart showing median home values for ZIP 49548 across years 2011-2023 using ACS 5-year estimates. The chart displays the typical dollar value of owner-occupied housing units. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Group	2011	2102	2013	2014	2015	2016	2017	2018	2019	2020	2021	2022	2023
Median Home Value	$96,300	$89,700	$82,900	$79,900	$78,800	$80,200	$82,200	$89,500	$99,800	$106,800	$116,700	$141,300	$149,500

Source: U.S. Census 2011-2023 American Community Survey 5-Year Estimates. DP04. SELECTED HOUSING CHARACTERISTICS

Gross Rent Paid

Pie chart of gross rent for renter-occupied homes in ZIP 49548, showing monthly rent brackets and the share of units in each range. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Less than $500:	101	3.00%
$500 to $999:	964	28.66%
$1,000 to $1,499:	1,761	52.36%
$1,500 to $1,999:	405	12.04%
$2,000 to $2,499:	15	0.45%
$2,500 to $2,999:	43	1.28%
$3,000 or more:	0	0.00%
No Rent:	74	2.20%
Total:	3,363	100%

Source: U.S. Census 2019-2023 American Community Survey 5-Year Estimates. Table DP04. SELECTED HOUSING CHARACTERISTICS

Median Gross Rent Over Time

Line chart displaying median gross rent for ZIP 49548 over the years 2011-2023 using ACS 5-year estimates. The chart represents typical monthly housing costs for renter households. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Group	2011	2102	2013	2014	2015	2016	2017	2018	2019	2020	2021	2022	2023
Median Rent	$725	$737	$745	$739	$772	$772	$795	$835	$871	$878	$956	$1,056	$1,129

Source: U.S. Census 2011-2023 American Community Survey 5-Year Estimates. DP04. SELECTED HOUSING CHARACTERISTICS

Housing Occupancy

Pie chart showing housing occupancy for ZIP 49548. Categories include owner-occupied units with a mortgage, owner-occupied units free and clear, and renter-occupied units. A table below lists counts and percentages. Vacant housing units are shown separately in the Vacancy chart. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Owner Occupied (with mortgage):	5,108	40.59%
Owner Occupied (free and clear, no mortgage):	4,114	32.69%
Renter Occupied:	3,363	26.72%
Total Occupied Housing Units:	12,585	100%

Occupied Housing Units:	12,585	95.53%
Vacant Housing Units (not graphed):	589	4.47%
Total Housing Units:	13,174	100%

Source: U.S. Census 2019-2023 American Community Survey 5-Year Estimates. Table DP04. SELECTED HOUSING CHARACTERISTICS

Housing Type (Single-Family, Multi-Family, Other)

Pie chart showing housing type distribution for ZIP 49548. Categories include single-family units (detached or attached), multi-family units (from 2 units up to 50 or more units), and other structures such as mobile homes or boats/RVs. A table below lists counts and percentages for each group.Load Chart Manually (if needed)

Single-Family Units:	8,454	64.17%
Multi-Family Units:	1,872	14.21%
Other Units:	2,848	21.62%
Total Housing Units:	13,174	100%

Source: U.S. Census 2019-2023 American Community Survey 5-Year Estimates. Table DP04. SELECTED HOUSING CHARACTERISTICS

Education, Health & Community

In 2023, 16.70% of adults (25+) have a bachelor's degree or higher, which is far lower than the national rate (35.00%). High school or higher is 86.40%, which is markedly below the state rate (91.90%). The uninsured rate is 6.80%, which is notably higher than the state rate (5.00%). The share of people in poverty is 9.90%, which is comparable to the national rate (8.70%), down 7.30 percentage points since 2011 and below its 2019 pre-pandemic level by 2.00 percentage points. This points to a pronounced improvement in local conditions - rising incomes, firmer consumer demand, and a stronger tax base. Among residents ages 3+, the largest enrollment group is elementary (48.15%). College enrollment is 13.92%, which is far lower than the national rate (26.70%), indicating the community may be more oriented toward vocational/trade or direct-to-workforce opportunities.

Explore More:Educational Attainment Health Insurance Poverty Over Time School Enrollment

Source: U.S. Census 2011-2023 American Community Survey 5-Year Estimates. Using data from Tables DP02 and DP03.

Educational Attainment of Adults (25 and Older)

Pie chart of educational attainment for adults (25+) in ZIP 49548, including each level from less than 9th grade to graduate/professional. Summary rows show high school or higher and bachelor's or higher. A table lists counts and percentages.Load Chart Manually (if needed)

Less than 9th grade:	1,311	5.81%
9th to 12th grade, no diploma:	1,766	7.82%
High school graduate (includes equivalency):	9,348	41.40%
Some college, no degree:	4,577	20.27%
Associate's degree:	1,806	8.00%
Bachelor's degree:	2,622	11.61%
Graduate or professional degree:	1,149	5.09%
Total:	22,579	100%
High school or higher:	19,502	86.37%
Bachelor's degree or higher:	3,771	16.70%

Source: U.S. Census 2019-2023 American Community Survey 5-Year Estimates. Table DP02. SELECTED SOCIAL CHARACTERISTICS

Pie Chart & Table Comparison Chart

Health Insurance Coverage by Type (Private, Public, Uninsured)

Pie chart illustrating health insurance coverage by type for ZIP Code 49548. Categories include private insurance, public coverage such as Medicare and Medicaid, and individuals with no health insurance. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Private Insurance:	22,130	56.46%
Public Insurance:	14,675	37.44%
No Insurance:	2,393	6.10%
Total:	39,198	100%
Has Health Insurance:	36,805	93.90%

Source: U.S. Census 2019-2023 American Community Survey 5-Year Estimates. Table DP03. SELECTED ECONOMIC CHARACTERISTICS

Percentage of People in Poverty Over Time (2011-2023)

Line chart displaying the share of families and people in ZIP 49548 whose income falls below the federal poverty threshold, using ACS 5-year estimates from 2011 through 2023. The chart shows year-to-year changes in the percentage of people in poverty. Chart loads automatically and replaces this content. Load Chart Manually (if needed)

Group	2011	2102	2013	2014	2015	2016	2017	2018	2019	2020	2021	2022	2023
% of People in Poverty	17.2%	18.4%	18.3%	17.6%	17.1%	15.7%	15.7%	14.7%	11.9%	12.5%	12.2%	11.0%	9.9%

Source: U.S. Census 2011-2023 American Community Survey 5-Year Estimates. DP03. SELECTED ECONOMIC CHARACTERISTICS

Note: Counts of Families & People in poverty are not published at the ZIP Code level due to small sample sizes. Percentages shown are survey estimates from the American Community Survey (ACS). They may differ from official poverty statistics. The U.S. Census Bureau defines poverty status by comparing a family's or individual's total income with federal poverty thresholds that vary by family size and composition.

School Enrollment by Education Level (Ages 3 and Older)

Pie Chart showing enrollment of residents ages 3 and older in Nursery School or Preschool, Kindergarten, Elementary (grades 1-8), High School (grades 9-12), and College or Graduate School. A table with the same data and percentages is provided as well.Load Chart Manually (if needed)

Nursery School, Preschool:	575	6.70%
Kindergarten:	597	6.96%
Elementary school (grades 1-8):	4,130	48.15%
High school (grades 9-12):	2,081	24.26%
College or graduate school:	1,194	13.92%
Total:	8,577	100%
Early Childhood:	1,172	13.66%
K-12 (Primary & Secondary School):	6,808	79.38%

Source: U.S. Census 2019-2023 American Community Survey 5-Year Estimates. Table DP02. SELECTED SOCIAL CHARACTERISTICS

City:	Grand Rapids, Michigan
City Alias:	Kentwood, Wyoming
Names to Avoid:	Cutlerville, Gr
County:	Kent County
Timezone:	Eastern (GMT -05:00)
Local Time:	7:45:44 PM
Population:	34,741 [See All]
Area Code:	616
Classification:	Standard [Normal Street Delivery]
Coordinates:	42.8668, -85.6633
Land Area:	10.757 sq mi
Quick Link:	https://www.zip-codes.com/zip-code/49548/zip-code-49548.asp

# Residential Mailboxes:	13,393Source: USPS
# Business Mailboxes:	1,316Source: USPS
Total Delivery Receptacles:	16,786Source: USPS
Single Family Delivery Units:	8,640Source: USPS
Multi Family Delivery Units:	720Source: USPS

# of Businesses:	947Source: CBP
1st Quarter Payroll:	$285,212,000Source: CBP
Annual Payroll:	$1,166,061,000Source: CBP
# of Employees:	19,553Source: CBP

CBSA Name:	Grand Rapids-Wyoming-Kentwood, MISource: Census
CBSA Number:	24340Source: Census
CBSA Type:	MetroSource: Census
CBSA Division:	--Source: Census
CBSA Population:	1,154,320Source: Census
MSA:	Grand Rapids-Muskegon-Holland, MI MSASource: Census
Land Area:	10.757 sq miSource: Census
Water Area:	0.014 sq miSource: Census

Congressional District:	03Source: USPS
Congressional Land Area:	2628.74 sq miSource: Census
PMSA:	--Source: Census
Intro Date:	< 2004-10Source: ZIP-Codes.com
Place FIPS Code:	2634000Source: Census
Place Name:	Grand Rapids city; MichiganSource: Census

ZIP Code 49548 in Grand Rapids, MI

Population & Demographics

Population Over Time (with 2010 & 2020 Census Benchmarks)

Population by Age & Gender (Total, Male, Female)

Population by Race

Gender Breakdown

Nativity & Citizenship

Income & Employment

Median Income Over Time (Household, Family, Nonfamily, Male, Female)

Average Household Income

Employment Status

Employment by Occupation (Civilian Employed Population, 16 and Over)

Housing & Affordability

Median Home Value (Comparison)

Median Home Value Over Time

Gross Rent Paid

Median Gross Rent Over Time

Housing Occupancy

Housing Type (Single-Family, Multi-Family, Other)

Education, Health & Community

Educational Attainment of Adults (25 and Older)

Health Insurance Coverage by Type (Private, Public, Uninsured)

Percentage of People in Poverty Over Time (2011-2023)

School Enrollment by Education Level (Ages 3 and Older)

Business & Employment Statistics

Geography, Land Area, & Statistical Classifications

Adjacent & Nearby ZIP Codes

Schools in ZIP Code 49548

Colleges & Post Secondary Schools near ZIP Code 49548

Sources & References